Kerrygold X Benjamina Ebuehi collaboration
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The campaign aim was to highlight Kerrygold as the go-to product for a huge range of recipes, showing how the quality of the butter enhances the quality of the final product. To do so, we established a long-term ambassador programme, in partnership with one of the UK's best loved online bakers, Benjamina Ebuehi.
1
Creator
86K
Audience
2.8m
Cumulative Audience
34x
pieces of content
13.3%
impact rate
373k
Impressions
289k
reach
10.3%
Reach rate
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