news, articles, and insights from the influencer team

First-party data can essentially be defined as information collected by a company (or other organisation) about the entities it deals...

Brands have been using influential public figures to endorse and promote their products for decades...

Black Friday has become one of the most important e-commerce dates of the year...

At Influencer we are working on better supporting our affinity networks (LGBTQ+, BAME, Women, Disability, Neurodiversity, Socio-Economic...