news, articles, and insights from the influencer team
Resources for Brands
Funny Matters: How Creators And Brands Bring Smiles To Our Faces
In the past year, social media has been a saviour for many - a way for people to keep in touch with loved ones, whilst also providing...
Resources for Brands
Depop: The Creators You Need To Know
More than 3 in 5 consumers said environmental impact and sustainability are important factors when making purchasing decisions, so...
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Driving Success: How One Creator Merged Travel And Automotive In His Influencer Marketing Content
2020 saw the travel industry hit hard. But it also saw many involved in the space pivot into new and exciting areas...
Resources for Brands
Monetization and the influencer marketing landscape: what you need to know
We’re seeing more and more monetization options be made available by social media platforms across the globe. Why? It helps creators earn...
Resources for Creators
Pinterest’s International Women’s Month Initiative: A Conversation With Nicole Ocran Cnd Cathryn Wood
For the month of March, Pinterest UK is celebrating everything that empowers women - from celebrating female founders to learning from...
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Game On: How The Gaming Industry Will Win In 2021
Online gaming has seen a sudden surge in popularity; with many countries around the world in national lockdowns, people have turned to...
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TikTok: A Year In Review
2020 has been a crazy year for the world, but an amazing year for TikTok. At the start of the pandemic, TikTok was downloaded 113 million...
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Unsocial Media: What Netflix's 'The Social Dilemma' Has Taught Influencer Marketing
Influencer has today published a report exploring and highlighting what success in influencer marketing looks like for...
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Influencer CVO Caspar Lee Gives His Take On 2020 And His Predictions For Social Media Trends In 2021
Influencer chief visionary officer and YouTube creator Caspar Lee discusses his take on the past year and his predictions for...