news, articles and insights from the influencer team
Resources for Brands
Staying Home For Christmas: The Role For Content Creators During Our First Ever 'Connected Christmas'
Influencer has today published a report, highlighting consumer purchase trends, buyer behaviour, and industry insights, alongside expert...
In the News
Influencer Names James Surroop As Commercial Director
Influencer has today announced the appointment of Jason Surroop as commercial director. This comes just months...
Resources for Creators
Good Influence: In Conversation With The Fund For Global Human Rights
Influencer’s CEO Ben Jeffries sits down with The Fund for Global Human Rights CEO Regan Ralph to discuss what sets the Fund...
Resources for Brands
10 Influencer Marketing Stats For 2020
2020 has been a crazy year. With all of the changes that have been going on globally, people are using the power of social media...
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Resources for Brands
How Can Brands Use Influencer Marketing To Prepare For Black Friday?
Now that we’re in October, many brands are already starting to think about the run-up to Christmas and one of the most important days...
Resources for Creators
Pinterest's Black History Month Initiative: A Conversation With Ghenet Randall
Influencer’s marketing director Hester Bates sits down with lifestyle creator Ghenet Randall to discuss Pinterest’s Black History Month...
Resources for Creators
Why Self-Development Creators Are Having A Moment In 2020
As the pandemic has swept the globe and many of us have all been in lockdown, there has been a notable shift in the kind of content...
In the News
Influencer Hires Maker Studios & Disney Exec Olly Gosling To Strengthen Creative Strategy Division
Influencer has today announced the appointment of Olly Gosling as head of content strategy, further cementing the company’s commitment...
Resources for Brands
How Can Brands Sustainably Collaborate With Sustainability Creators?
Sustainability has been on consumer’s radars for years, but only recently have we really seen that reflected in the influencer marketing...