news, articles, and insights from the influencer team

At last count, there were almost five million pieces of brand-influencer collaboration content on Instagram, a number that’s only...

We already know that content creators play a huge role in influencing the purchase decisions of their target audience, with 31% of global...

Influencer, Europe’s leading influencer marketing platform, has launched Influencer Labs, a first to market series of insights and data...

The past year has seen a fairly significant shift in most brands and agencies’ approach to influencer marketing, with a firm move away...

What’s the one thing that football fans and CMOs have in common? If they’re committed to their role, they’re already getting excited...

Love it or hate it, you can’t deny that Valentine’s Day provides an excellent opportunity for brands, with the total spend around the day...

With recent environmental issues making front-page news, the onus has fallen on us all to take responsibility as individuals. This is...

Influencer marketing can be an amazing way to boost sales, build a community and enhance the perception of your brand amongst your target...

2019 saw huge developments for the influencer marketing industry; from TikTok becoming the most popular platform of the year to Instagram...