news, articles and insights from the influencer team

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Influencer's Public Diversity And Inclusion PledgeInfluencer's Public Diversity And Inclusion Pledge
Blog

Influencer's Public Diversity And Inclusion Pledge

At Influencer we are working on better supporting our affinity networks (LGBTQ+, BAME, Women, Disability, Neurodiversity, Socio-Economic...
Carly Ash
Carly Ash
August 11, 2021
How Creators Can Take Your Brand To New MarketsHow Creators Can Take Your Brand To New Markets
Resources for Brands

How Creators Can Take Your Brand To New Markets

It has recently been confirmed that global online retail sales have increased from 16% to 19% in 2020, and this is only set to continue...
Katie Atkinson
Katie Atkinson
August 5, 2021
How Content Creators Can Help Brands Share Their ValuesHow Content Creators Can Help Brands Share Their Values
Resources for Brands

How Content Creators Can Help Brands Share Their Values

In a push towards creating a socially responsible and value-led online landscape, Pinterest has made the decision to ban weight loss ads...
Brunela Campi
Brunela Campi
July 21, 2021
The benefits of using a proprietary platform for influencer marketing campaignsThe benefits of using a proprietary platform for influencer marketing campaigns
Resources for Brands

The benefits of using a proprietary platform for influencer marketing campaigns

The benefits of using an influencer marketing platform are huge. As marketing professionals fight to prove the ROI of their marketing...
Tom Cooper-Smith
Tom Cooper-Smith
July 14, 2021
FMCG and influencer marketing: a power coupleFMCG and influencer marketing: a power couple
Resources for Brands

FMCG and influencer marketing: a power couple

Many people consider industries like fashion, travel or health and fitness to be natural partners for influencer marketing. But...
Ben Woollams
Ben Woollams
July 8, 2021
The Value Of Ambassador ProgrammesThe Value Of Ambassador Programmes
Resources for Brands

The Value Of Ambassador Programmes

Stand-alone influencer marketing campaigns are super effective for product launches or special activations that need to create an instant...
Pauline Hislaire
Pauline Hislaire
June 29, 2021
Funny Matters: How Creators And Brands Bring Smiles To Our FacesFunny Matters: How Creators And Brands Bring Smiles To Our Faces
Resources for Brands

Funny Matters: How Creators And Brands Bring Smiles To Our Faces

In the past year, social media has been a saviour for many - a way for people to keep in touch with loved ones, whilst also providing...
Becca David
Becca David
June 15, 2021
Depop: The Creators You Need To KnowDepop: The Creators You Need To Know
Resources for Brands

Depop: The Creators You Need To Know

More than 3 in 5 consumers said environmental impact and sustainability are important factors when making purchasing decisions, so...
Maddy Sadler
Maddy Sadler
June 7, 2021
Why Brands Need To Pick Up The Controller And Level Up In The Gaming WorldWhy Brands Need To Pick Up The Controller And Level Up In The Gaming World
Resources for Brands

Why Brands Need To Pick Up The Controller And Level Up In The Gaming World

I have dabbled in the gaming world over the years - working my way up the gaming hierarchy from my first Gameboy Colour to a Playstation...
Ben Woollams
Ben Woollams
June 4, 2021

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