news, articles, and insights from the influencer team

Welcome to Impact Studio Drop #08, your bi-weekly deep dive into the new, interesting and occasionally unexpected ways to do cool stuff with creators.

Influencer, the global influencer marketing agency co-founded by Caspar Lee and Ben Jeffries, has joined the Influencer Marketing Trade Body (IMTB) as its newest member.

Snapchat continues to pioneer innovative ways for brands to connect with audiences through its Snap Star Collab Studio, and this week marks a significant milestone with the announcement of new official UK partnerships.

Welcome to Impact Studio Drop #07, your bi-weekly deep dive into the new, interesting and occasionally unexpected ways to do cool stuff with creators. 

Welcome to Impact Studio Drop #06, your bi-weekly deep dive into the new, interesting and occasionally unexpected ways to do cool stuff with creators.

Welcome to Impact Studio Drop #05, your bi-weekly deep dive into the new, interesting, and occasionally unexpected ways to do cool stuff with creators...

Creators should be considered an extension of your brand, reaching and building connections with your target audience. But how should this partnership be navigated? How much freedom should brands give creators? And how much should they lean on their creative and storytelling skills to better engage with an audience, vs. protecting their brand through strict guidelines and prescriptive briefs...

Welcome to Impact Studio Drop #03, your bi-weekly deep dive into the new, interesting and occasionally unexpected ways to do cool stuff with creators...