news, articles, and insights from the influencer team
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Influencer badged as Facebook and Instagram Creative Marketing Partner
Influencer, a global leader in influencer marketing, has been named as a Facebook and Instagram Creative Marketing Partner...
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TikTok: A Year In Review
2020 has been a crazy year for the world, but an amazing year for TikTok. At the start of the pandemic, TikTok was downloaded 113 million...
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Influencer's Head Of Heart Carly Ash, On Supporting Your Team During A Global Pandemic
2020 has proved to be an incredibly tough year for many businesses, taking a huge toll on the people involved...
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Unsocial Media: What Netflix's 'The Social Dilemma' Has Taught Influencer Marketing
Influencer has today published a report exploring and highlighting what success in influencer marketing looks like for...
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Influencer CVO Caspar Lee Gives His Take On 2020 And His Predictions For Social Media Trends In 2021
Influencer chief visionary officer and YouTube creator Caspar Lee discusses his take on the past year and his predictions for...
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Why Data Transparency Is Essential In The Influencer Marketing Industry
Data-driven influencer marketing doesn’t simply refer to the ways in which we measure performance and campaign success...
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What Are Approval Tiers And Why Are They Important To Influencer Marketing?
The quality of creator content has been an issue in the influencer marketing industry since its inception, with advertisers sometimes...
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Influencer Names Former 4C Insights Director Kirsty Brice As Global Marketing Director
Influencer has named Kirsty Brice as its new global marketing director. Brice’s appointment will drive growth across Europe...
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Make Or Break: How Influencer Marketing Can Support A Global Travel Comeback In 2021
COVID-19 has affected all global industries, but none more so than the travel sector. Travel has become a hugely popular industry...